The architectural concept masterfully reflects the natural layers of nature, starting with the Swiss glacier at the top, depicted through flowing white waves, soft light, and modular design. It transitions into a horizontal structure with wooden niches inspired by the tree of life, separated thoughtfully to create balance, and culminates in a refined cream tone reminiscent of Bergamo stone. This harmonious design accentuates the products, elegantly showcased in blue glass tones that evoke the purity of water and the essence of life.

The display elements feature an exceptional high-tech 3D printing system, pushing the boundaries of savoir-faire. Inspired by circular creativity, this innovative approach reduces waste in the manufacturing process while creating artistic shapes for the retail space. It sets a new standard in innovative retail design, combining functionality with sustainability. The simplicity of form is enhanced by luxurious materials such as marble, glass, metal, and wood, providing an elegant and inviting atmosphere.

The concept incorporates custom furniture reflecting Swiss design DNA, renowned for its clean, linear aesthetics and refined functionality. These elements are seamlessly integrated with the LAC BLEU aesthetic, harmonizing modernity and tradition to create a cohesive and inspiring retail environment.